We all know that one artist who gave up just before his peers went on to have chart topping albums and tour the world. Quitting too soon is the single most common reason for failure. But what if those artists didn’t quit and instead switched lanes to do something slightly different so they could participate later down the line.
Quitting is for quitters. Instead look at what isn’t working, why it isn’t working, and plan a new approach – a reinvention so to speak. If you’ve applied yourself to your craft people will be aware of who you are and what you do. You will have gained valuable experience along the way from what has worked, including memorable lessons from things that haven’t gone so well. Taking the time to strip things back and connect the dots will give you that flash of inspiration to take things to the next level.
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Deb McKoy is the Founder and Consultant at Peppergrain Ltd, London, UK. She began her career as a recording artist, achieving success in the UK national charts before going on to help businesses and individuals maximise their brand.