“Content is king” – Bill Gates Discoverability is the key to succeeding online. The only way to be discovered is to create content. Content is the currency of social media. But before we crown content king let’s take a… Continue Reading
"Great content is the best sales tool in the world." ~ Marcus Sheridan, The Sales Lion
Serving your audience with informative entertaining content is vital for retention and loyalty. How are you serving your audience?
A storyline connects with your audience through an account of events presented in a unique way. The character is the ‘person’ within your content who guides viewers through the story, helping them to understand plots and themes. Lighting, filters, the way shots… Continue Reading
You can have the greatest idea in the world but if you can't communicate your idea it doesn't matter. "Those who tell the stories rule the world." Native American Proverb Stories make ideas stick. People identify with brands that reflect… Continue Reading
In 1996 Bill Gates gave a speech in which he first made the statement, “Content is King“. He predicted that most of “the real money will be made on the Internet, just as it was in broadcasting.” Gates stated that people… Continue Reading
You made an epic video, uploaded it to YouTube, used all the right keywords but you’re still not getting the views you expected. Find your audience on social media platforms. peppergrain.com/connect