Bozoma Saint John: Make Your Brand The Best In the World

Bozoma “Boz” A. Saint John is the Chief Brand Officer at Uber. Until June 2017, she was a marketing executive at Apple Music after joining the company in its acquisition of Beats Music

-What were the big challenges you faced in high school? (11:04)
-How do you cultivate your intuition? (18:22)
-Did you always know you would be an executive at big brands? (20:36)
-What was the biggest lesson about working with Pepsi? (41:52)
-How do you deliver the message through an artist or influencer? (42:58)
-What is the key to building a great brand? (44:53)
-What did you learn about yourself watching your husband’s battle with cancer? (52:57)
-What were the most beautiful moments in your last few weeks with your husband? (55:27)
-How was it working with Dr. Dre? (59:20)

Deb McKoy