Keep Them Hooked

May Artist Tips – Advice for serious artists

                     “Repetition is the mother of all skill.”

Repetition, repetition, repetition! That’s the hook. Whether it’s a catchy eight bar chorus, a unique look, or a distinct vibe, it’s vital that you make people feel connected to you.

What you are consistent with becomes the formula for your artist brand – with the occasional twist of course. However, your brand is a promise of what can be expected everytime. Keeping this promise hooks fans and creates a trusted bond.

Lack of consistency can lead to confusion and in many cases rejection. Variety is the spice of life, but only when structured to allow for some level of anticipation.

Remember – Keep them hooked.

If you are an artist and you have a question about making it in the industry tweet @peppergrain using the hashtag #ArtistTips

Deb McKoy