New Renaissance: It Pays To Be A Master #IndustryTips

  Childish Gambino recently blew the world away with the release of the, ‘This Is America’, music video. Better known as Donald Glover, the actor/writer/singer/rapper, captivated global audiences with one of the most provocative pieces of visual art witnessed this… Continue Reading

Universal partners with SparkLabs in search for music start-ups

Universal Music Group’s recently announced music start-up project is ramping up its operations by partnering with leading Asian digital company SparkLabs Group. Universal’s Accelerator Engagement Network, announced in October, will work closely with SparkLabs, which operates incubator programmes in Seoul… Continue Reading

What’s The Hidden Formula Behind Every Viral Marketing Campaign? #IndustryTips

  You can have the greatest product in the world, but if nobody knows it’s there it’s as good as non-existent. On the flipside the industry is full of examples of mediocre products that fly off the shelf. The difference,… Continue Reading

How Lyor Cohen Built Def Jam, Reinvented Warner, Launched 300 + Reimagined YouTube Music | Blueprint

From Run DMC to Roc-a-Fella, from DMX to Young Thug, Lyor Cohen discovered and broke some of the most prolific musical acts of our time at the helm of the biggest labels. In a conversation that spans his decades of… Continue Reading